Safaricom unveils M-Pesa Super App with new features

Safaricom unveils M-Pesa Super App with new features
Image: Peter Ndegwa, Chief Executive Officer, Safaricom

Kenya’s Safaricom has rolled out its M-Pesa Super App with new features for customers. It has also launched its M-Pesa for Business App with an “Offline Mode” and “Mini Apps”.

The mobile operator says the Offline mode will enable customers to use the M-Pesa Super App and complete transactions even without data bundles or when totally offline.

With the offline mode, customers can send and receive money and equally make payments.

Commenting, Safaricom CEO Peter Ndegwa said, “Smartphones have increasingly become popular as they connect customers to more opportunities empowering them to achieve more at work, in their business, when learning and even for entertainment.”

“In response, we have designed the M-Pesa Super App to enhance our customers’ experience every time they use the service, providing them with a simple, fun, secure and convenient digital solution,” he added.

Safaricom says, Mini-Apps will enable customers and businesses complete day-to-day and occasional tasks within the M-Pesa Super App and M-Pesa for Business App.

Customers can access the Mini-Apps through the “Discover” option on the App while merchants on Lipa Na M-Pesa can do so through the “Hub” option on the M-Pesa for Business App.

Besides the Mini-Apps and Offline Mode, Safaricom says the M-Pesa Super App provides customers with a range of other convenient features. These include fingerprint and face unlock to confirm a transaction in place of their M-Pesa PINs.

Additional features on the app include an M-Pesa “Send to Many” option where customers can make multiple transactions to different recipients by entering their PIN once.

Customers using the app can equally “Request Money” from a sender who will only need to confirm the transaction by keying their PIN.

Also, for the first time, M-Pesa customers will will be able to personalise transactions by attaching a GIF when sending money or by adding descriptions to transaction details. Such descriptions will be useful to provide personal explanations to transactions, says the telco. 

The M-Pesa Super App can also enable M-Pesa Global customers to send money to other mobile phone customers around East Africa, and to other countries directly into bank accounts, Western Union, or link and transact through PayPal.

Safaricom says more than 1.3 million customers have downloaded the M-Pesa Super App while more than 100,000 businesses have downloaded the M-Pesa for Business App since their introduction in December and June 2020 respectively.

To mark the launch of the new features, Safaricom will award all customers who book SGR tickets on the Madaraka Express Mini-App with 10% of the value back into their M-Pesa accounts.

The company says customers who download the M-Pesa Super App for the first time will get 500 MB of free Safaricom data. In addition, every 10th customer to download the app for the first time over the next three days will get KES 500 into their M-PESA account.