MTN Group has appointed Eliane Houphouet-Boigny as the new CEO of MTN Guinea-Bissau, taking over the reins from Freddie Mokoena, who has been CEO in the West African nation since September 2013.
Houphouet-Boigny who starts in her new role on 1 July 2021, is the latest woman to take the helm at an MTN operation.
A statement from MTN Group says, Houphouet-Boigny is a seasoned professional with a career spanning more than 20 years, and experience across multiple markets in Europe and Africa.
Most recently, she held several leadership roles at Nestlé, including Head of Innovation, Head of Business Transformation and Head of Operational Excellence & Continuous Improvement.
“I would like to welcome Eliane to the MTN family and look forward to her taking MTN Guinea-Bissau to new heights, as we work to lead digital solutions for Africa’s progress,” said MTN Group President and CEO Ralph Mupita.
Houphouet-Boigny holds two Master’s degrees, one in Chemical Engineering from the Swiss Federal Institute of Technology (Switzerland) and another in Strategic Management from HEC School of Management in Paris.
Mupita thanked outgoing CEO Mokoena for “steering the team through a period of amazing growth” and expressed his sincere appreciation and gratitude for his contribution.
MTN has been present in Guinea-Bissau since 2005 and has around 900 000 subscribers.